By Joe Ellis

4th Aug, 2022 | 9:10pm

Paul Ince details 'horrible taste' as Reading beaten to West Brom player

Cedric Kipre sealed a season-long loan to Cardiff City over the summer but the West Brom defender could have joined a different team.

The Ivorian had fallen out of favour at The Hawthorns and there was no desire from manager Steve Bruce to keep him at the club which resulted in his temporary departure.

The Bluebirds won the race but Reading were equally close to making a move for the 25-year-old but Paul Ince revealed that it was the financial demands of the Baggies that prevented a deal from being done

“We looked at Kipre from West Brom and we thought we were close to getting him,” the former England captain said, as quoted by the Reading Chronicle. “When you’re trying to do deals with clubs, they’ve got you over a barrel.

“I spent a lot of time with him and his agent but financially we couldn’t compete, then you see him swanning off to Cardiff and it leaves a horrible taste in your mouth as you do all the work, the player wants to come but we’re governed by what West Brom ask the clubs to pay.”


What is Ince trying to achieve by saying West Brom were asking for a lot of money to let Kipre go, even on loan? Of course they were.

Every football club in the entire world will try to get as much money from their rivals as they can possibly get because football is ultimately a business game now more than a purely sporting or entertainment product.

As sad as that seems, it has been that way for some time and any club that doesn’t push the boat to try and get the most they can are going to go out of business very quickly nowadays.

When Cardiff offered more money that Reading did to sign Kipre on loan, West Brom were always going to side towards the Welsh side because who wouldn’t?

He won’t have been able to play against Albion regardless of his destination in the Championship so that makes no difference to the Baggies whatsoever. The only differentiator? cash.

In other West Brom news, Okay Yokuslu could be fit to play at home to Watford on Monday night but there are knocks for two Albion attackers.