Finance Expert reacts to West Brom takeover news after latest twist
We’re delighted to welcome football finance expert Dr Daniel Plumley as our exclusive West Brom columnist. Each week he’ll be giving his views on the biggest talking points at The Hawthorns...
Dan Plumley has insisted that any West Brom takeover will take significant time as Fred Chenais opened dialogue to take complete control of the club.
The Daily Mail reported on 25 July that the Baggies were in talks with the Crypto investor over a £60million takeover, with a cash offer ready for the club and its assets.
The finance expert admitted that a lot of due diligence will be needed on both sides with the price lower than the expected £75million that has been suggested.
“It’s one of those that will always take time,” he exclusively told West Brom News.
“Even those that we label as a straightforward takeover, it still takes time. Obviously, though there are a lot of things that are not straightforward about West Brom and their finances and ownership.
“You would expect a lot of due diligence to be done on both sides. It is probably not something that will happen quickly unless it has been ongoing behind the scenes for a while but this doesn’t suggest that.
“I think the price itself is interesting, as that is probably a little lower than they would want for that, but I’ve said £70-75million is a figure I’d expect, so it is there or thereabouts.
“Again, you’re into negotiations with the current owner and what he wants from the deal, so I think this one has a long way to run and a lot is bubbling under the surface at West Brom.”
In other West Brom news, one attacker has been mooted to be on his way out of the club this summer