Finance Expert reacts as West Brom takeover now closer than ever

We’re delighted to welcome football finance expert Dr Daniel Plumley as our exclusive West Brom columnist. Each week he’ll be giving his views on the biggest talking points at The Hawthorns...

Dan Plumley has insisted that things seem to be moving on quickly at West Brom with a takeover now described as being “closer than ever”.

Tom Collomosse reported on 15 November that a £60million deal is closer than ever under Guochuan Lai, with three interested parties having strong links to the United States.

The finance expert admitted that with non-disclosure agreements in place and sports lawyers being spotted at The Hawthorns, the suggested price is good for the proposed new owners if it can be signed off.

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“It seems to be, doesn’t it,” he exclusively told West Brom News.

“There are a couple of little things in there that have been released, the talk of non-disclosure agreements being in place and the fairly prominent lawyer who was at the game a few weeks ago.

There are noises there to suggest that things are moving on, I think the interesting dynamic there is if you look at where the investment is coming from and it seems to be that the Middle East option has gone quiet and the American investment is the forerunner.

Again, that goes with the trend of the amount of American investment we have seen in the sport recently, English professional football and now dropping into the Championship as well.

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We’ve seen a rumoured takeover price of around £60million linked to that, and in my opinion, that is a relatively good price for the investor coming in to purchase West Brom.

There are lots of positives in that, of course, West Brom fans given the backstory won’t be taking anything for granted until it is signed, sealed and delivered, but it seems to be that things are moving on now.”

In other West Brom news, Plumley has also predicted that a change of ownership is needed at The Hawthorns