
West Brom takeover: Action for Albion react to recent development
Action For Albion have vowed to continue fighting for the sustainability of the pyramid after an agreement was reached for the West Brom takeover.
Speaking to i on 16 February, the group’s founder Ali Jones welcomes Shilen Patel at the club but admits that their job is not over yet.
There even are plans in place to form an official elected supporters’ trust to be on the same page as the people owning the club.
Jones said on behalf of Action For Albion: “What we want to do is continue to fight for the sustainability of the pyramid.
“You’re only as strong as your base. I think the Premier League has forgotten that it’s not just about the 20 clubs that are in the Premier League now.
“It’s about time the Premier League realises they need to rely on the EFL for their growth and profitability moving forward. Two teams last year made a profit in the Championship. That’s completely unsustainable. It’s the fifth biggest league in the world and it needs to be treated accordingly.
“The disparity between the parachute payments and the rest has to be addressed. You can’t have a situation where the top three are so much better than everybody else in the league like it is this season.”
A bright future on the cards for West Brom?
Action for Albion makes the right arguments by advocating for the sustainability of the football pyramid and highlighting the disparity between Premier League clubs and those in the EFL, like West Brom.
The group rightly emphasises the importance of preserving the integrity and competitiveness of lower-league football, which is crucial for the overall health of the sport.
Their efforts to ensure that fans’ voices are heard and considered by the new ownership of West Brom demonstrate a commitment to transparency, accountability and supporter involvement in club decision-making.
By forming an official elected supporters’ trust, they aim to establish a channel for ongoing communication and collaboration between fans and the club’s leadership.
The future for West Brom could be one of renewed stability and sustainability under the ownership of Patel.

With the support and input of passionate fans like those involved in Action for Albion, the club has the potential to thrive both on and off the pitch, maintaining its proud legacy while adapting to the challenges of modern football.
In other West Brom news, footage has emerged as a journalist shares what the Baggies fans did to Daryl Dike in the Cardiff clash post his injury.
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