By Joe Ellis

4th Jan, 2022 | 7:30pm

Callum Robinson reveals why West Brom ‘family’ is so special to him

West Brom winger Callum Robinson has revealed why the Midlands club is so special to him in Sky Sports’ EFL podcast.

Affectionately known as ‘CR7′ to West Brom fans, Robinson has been one of the Baggies’ best-attacking options this season with five goals and six assists so far this season.

The fifth of those goals came in West Brom’s most recent draw against Cardiff where the Ireland international equalised just after halftime at The Hawthorns.

“I just think the club is a family and it feels nice, I’ve loved every minute,” 26-year-old Robinson said.

“The team is special too, it’s such a great group of people and we really enjoy coming in every day, there is never any negativity.”

A shining light

West Brom’s attacking troubles have been widely criticised with goals hard to come by compared to their free-scoring promotion rivals.

Robinson though isn’t in Valerien Ismael’s team as an out and out goal scorer.

Often playing on the wing, Robinson is the Baggies’ prime creator and he has created sufficient chances for his teammates this season without perhaps getting the assists numbers his performances have warranted.

The signing of 21-year-old Daryl Dike should offer a new target for Robinson to hit in the penalty area with the six foot two inches United States international a proven goal scorer.

He did so for Ismael at Barnsley last season as they made the playoffs and there is optimism that Dike can fire the Baggies to promotion this time around.

But Dike can’t do it alone and Robinson’s creativity needs to be at its peak to keep West Brom in the hunt for the Premier League.

Other attackers Karlan Grant, Matt Phillips and Grady Diangana also need to vastly improve their form if there is any chance of The Hawthorns being a top tier ground next season.

In other West Brom news, a Sky Sports pundit has blasted the Baggies for “bottom three” form.